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Project Snapshot: Max Estate 105 at a Glance

Max Estate 105 sits in Sector 105 directly on the Noida-Greater Noida Expressway. The developer is Max Estates Noida Private Limited, a subsidiary of Max Estates Limited under the Max Group. The project carries the branding LiveWell Residences and is registered under RERA number UPRERAPRJ529777/03/2026 with UP-RERA. The official launch date was March 19, 2026.

The residential component features 270 IGBC Platinum pre-certified homes across 2 towers reaching G+37 floors. Apartment configurations include 4 BHK + Staff Room in sizes of 3,750 sq.ft. and 4,200 sq.ft. Every unit includes 2 private lifts and a private lobby. The pre-launch price starts at ₹25,500 per sq.ft. A flexible 20×5 payment plan is available.

The broader 10.33-acre development is planned as a mixed-use ecosystem. While Phase 1 is residential, future phases are expected to include commercial spaces premium office spaces, retail shops, food courts, studio apartments, and business lounges making Estate 105 both a luxury living destination and a commercial investment opportunity on the Noida Expressway.

The Developer: Why Max Estates Commands Premium Pricing

In the luxury real estate segment, the developer's track record is arguably the most important factor in the buying decision. Max Estates is not a standalone real estate startup it is the property development arm of the Max Group, one of India's most established conglomerates with a legacy spanning healthcare (Max Healthcare), insurance (Max Life Insurance), and senior living (Antara Senior Living).

Max Estates was established in 2016 and is publicly listed on both the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE). The company operates under a strategic partnership with New York Life Insurance Company (NYL), adding institutional credibility and financial depth to its operations. Their ESG rating was recently upgraded to 68 for FY2024-25 by SES ESG Research, reflecting a commitment to sustainable and responsible development.

The residential track record is what gives investors confidence. Max Estate 128 in Sector 128, Noida the company's first LiveWell residential project on the same Expressway launched at approximately ₹17,000 per sq.ft. and is now fully sold out with current market valuations exceeding ₹42,000 per sq.ft. That is a 147% appreciation on one of Noida's most premium addresses. Their Gurugram project, Estate 361, described as India's first forest-anchored residential community, has crossed ₹1,900 crore in pre-sales within the current fiscal year at an average price realisation of ₹22,000 per sq.ft. Their commercial portfolio includes Max Towers in Sector 16B (one of NCR's most premium office addresses), Max House in Okhla, and Max Square all operating under the WorkWell philosophy.

The recently RERA-approved Max One project in Sector 16B, a ₹2,000 crore integrated mixed-use development inspired by Hudson Yards (New York) and Marina One (Singapore), further demonstrates the company's ambition to create landmark urban destinations rather than standard residential projects.

The LiveWell Philosophy: What Movement-First Living Actually Means

Max Estate 105 is not positioning itself as just another luxury apartment complex. The project is designed around what the company calls its LiveWell philosophy a design approach that prioritises resident well-being, physical movement, and community interaction as core living experiences rather than afterthoughts.

Sahil Vachani, Vice Chairman and Managing Director of Max Estates, described the design philosophy at launch by saying that in our busy lives, we often forget that movement is key to our well-being and perhaps the most meaningful luxury of all. The company's position is that environments must actively shape better habits by making movement effortless, social, and joyful.

What does this translate to in physical infrastructure?
The development features 2.5 acres of car-free biophilic landscape an entirely pedestrianised green zone within the campus designed for walking, running, cycling, and outdoor social activity without vehicular interference. A unique elevated walkway, described as the first of its kind in Delhi NCR, provides dedicated pedestrian access connecting the entire campus at an elevated level. An elevated jogging track loops around the estate, offering residents a purpose-built running circuit without sharing space with vehicles or ground-level obstructions.

The project maintains over 80% open spaces across its 10.33-acre footprint, creating a ratio of built-to-open area that is exceptionally generous compared to typical Noida Expressway developments. The density stands at approximately 26 homes per acre — compared to the 70-90 units per acre common in other premium Expressway projects. This low density directly translates to less crowding, less noise, more privacy, and a fundamentally different quality of daily life.
 

Residential Specifications: What ₹25,500/sq.ft. Gets You

At the pre-launch price of ₹25,500 per sq.ft., Max Estate 105 falls in the ultra-luxury segment of the Noida residential market. Here is exactly what this pricing delivers.

The 4 BHK + Staff Room apartments are available in two sizes. The 3,750 sq.ft. configuration translates to an approximate cost of ₹9.56 crore. The 4,200 sq.ft. configuration comes to approximately ₹10.71 crore. Both configurations include spacious living and dining areas with maximum natural light, master bedrooms with walk-in wardrobe provisions, staff quarters for domestic help, large kitchens with utility areas, and the signature wrap-around decks that extend the living space outdoors.

Every apartment features 2 private lifts, eliminating shared elevator experiences entirely. Each unit also has a private lobby meaning residents step out of their elevator directly into their own lobby space, not a shared corridor. This level of privacy is standard in international luxury residences but remains extremely rare in the Indian market.

The 20×5 payment plan distributes payments across the construction period, reducing the upfront financial burden and aligning outflows with construction milestones. Buyers should obtain the exact milestone-linked schedule in writing from the developer or their authorised broker before committing.

Who Should Buy Max Estate 105?
Given the ₹9.5-10.7 crore entry point, this project serves a specific buyer profile.

End-user families seeking a premium quality-of-life upgrade will appreciate the low density, wellness-driven design, elevated walkways, private lifts, and comprehensive sports ecosystem. The movement-first philosophy is particularly relevant for families with children and elderly members who benefit from walkable, car-free environments.

HNI investors who witnessed the Estate 128 appreciation story and want exposure to the same corridor with the same developer will find the ₹25,500 pre-launch pricing compelling as an entry point. The airport inauguration timing adds a fundamental catalyst that Estate 128 did not have at launch.

CXOs and senior professionals working in Noida's corporate corridors — particularly those in Sectors 62, 63, 132, and 137 represent a natural demand pool for ultra-luxury homes within a short commute of their workplaces. With 2,500-3,000 CXOs expected to relocate to the corridor over the next five years, this demand base is expanding.

NRI investors seeking a RERA-registered ultra-luxury asset in a high-growth NCR corridor will find the combination of institutional developer credibility, regulatory transparency, airport connectivity, and premium specifications attractive for long-term portfolio allocation.

Commercial investors watching the Noida Expressway's 82% office leasing growth should monitor Estate 105's commercial phase launches for early-stage entry into a mixed-use ecosystem backed by Max Estates' proven commercial portfolio.

Contact Sachan Estate — Your Noida Real Estate Partner Since 1998

Sachan Estate Pvt. Ltd. has been serving the Noida, Greater Noida, and Yamuna Expressway real estate markets for over 26 years. We are RERA registered (UPRERAAGT10143) and currently represent Max Estates projects including Estate 105 and Estate 128, alongside other premium developments across the Noida Expressway corridor.

Phone: +91 9810180228
Alternate: +91 9582891008
Email: info@sachanestate.in
Office: B-838, 8th Floor, The I-Thum, Plot No. A-40, Sector-62, Noida 201309
RERA: UPRERAAGT10143